While we are waiting for the Aged Care Royal Commission (the Royal Commission) hearings to commence again next week we have taken some time to reflect on the enormous effort some providers have put in to ensure it is “business as usual.”
One of our clients had an extremely busy December and beginning of January preparing its submission for the Royal Commission. Prior to this the organisation had noted a softening in occupancy across the portfolio, and while many providers have been reporting this in metropolitan areas, this organisation decided to do something about it.
Ideal was engaged to analyse each home and work collaboratively to develop an optimal solution to increase occupancy.
With hindsight there were a number of mitigating factors impacting some or all of the sites; some of which included:
Change in personnel at some sites Lack of a centralised repository of key contacts Improved level of amenity at local competitors Increased marketing activity by local competitors Change in pricing Varying degrees of outbound contact Local presentation varied greatly – some homes, while older, were immaculately presented …